Irwin Mitchell advises PXN Ventures on £3 million investment into Rightbrain AI

Irwin Mitchell has advised PXN Ventures on a £3 million investment into Rightbrain AI, a Newcastle-founded technology business helping services firms adopt artificial intelligence.

The funding was made through NPIF II – PXN Equity Finance, which is managed by PXN Ventures as part of the Northern Powerhouse Investment Fund II. Existing investors Salica and NYDIG also participated in the round, alongside four new angel investors.

Rightbrain AI has developed a platform that enables B2B services businesses, including marketing agencies, recruitment firms and professional services organisations, to build, deploy and manage AI tools without the need for large-scale digital transformation. The technology integrates with existing systems, allowing organisations to embed AI into day-to-day workflows while maintaining control over compliance, governance and data security.

The investment will support the continued development of the platform, alongside the expansion of Rightbrain’s partner network across the UK and internationally.

The Irwin Mitchell team advising on the transaction was led by Manchester-based Corporate partner Adam Kaucher.

Adam Kaucher said: 

“This investment reflects the pace at which AI is moving from a strategic consideration to an operational priority for businesses. Organisations are not just looking to access the technology, but to deploy it in a way that is practical, secure and capable of delivering value over time.

 

“Rightbrain’s approach speaks directly to that challenge, enabling businesses to integrate AI into existing systems without disrupting the way they operate. We were delighted to advise PXN Ventures on this transaction and to support an investment into a business with clear momentum in a rapidly evolving market.”

Rightbrain AI was founded in 2023 by Peter Cheyne and Matt Wells, who together bring extensive experience in enterprise software and regulated environments.

The £660 million Northern Powerhouse Investment Fund II provides a range of commercial finance options to support smaller businesses across the North of England.