New Book Aims To ‘Transform’ Perceptions About Menopause
Media lawyers at Irwin Mitchell have advised leading menopause expert, Dr Louise Newson, on her new book which will be available later this year.
Published by Yellow Kite, an imprint of Hodder and Stoughton, ‘The Definitive Guide to the Perimenopause and Menopause’ will be available in hardback, ebook and audio on 16 March 2023.
Commenting on the book, Dr Louise said: “A lack of knowledge about the perimenopause and menopause and poor access to treatments has left women needlessly suffering for decades.
“Every day I receive so many messages from those who are struggling to cope and are desperate for answers. I have written this book to help women to feel informed, empowered and confident about getting the best menopause care, regardless of their age, background or health history.
“From symptoms to treatments, and taking a holistic approach to health and well-being, this book is going to take away the guesswork for those going through menopause. I want this book to transform the way we think about perimenopause and menopause and to help everyone who reads it.”
Specialist media lawyers at Irwin Mitchell advised Dr Louise Newson on her publicity agreement with Yellow Kite.
Expert Opinion“As one of the UK’s leading medical experts on menopause, Dr Louise has transformed the lives of hundreds of thousands of women and their families through her work. We are proud to be involved with this project and look forward to the book being huge success as well as being hugely helpful for women who are affected by perimenopause and menopause.” Laura Harper partner and Media & Entertainment sector lead at Irwin Mitchell
Founded in 2014, Yellow Kite is a leading non-fiction health, lifestyle and wellbeing publisher. It is part of Hodder & Stoughton, one of the most successful publishing houses in the UK.
Dr Louise was working as a GP when she began to suspect that many patients with menopausal symptoms were being misdiagnosed by other healthcare professionals, or ignored. That led her to train as a menopause specialist and, in time, to become the UK’s most informed and passionate advocate for helping women find the help they need.
She established the Newson Health Menopause and Wellbeing Centre, a specialist that sees thousands of patients a month with over 200 healthcare professionals and staff. In order to reach more women, Louise set up the free balance menopause support app to provide clear, evidence-based information about the perimenopause and menopause.
In addition to advising Dr Louise on her book, Irwin Mitchell provides IP, commercial and corporate advice to balance.
Last year, Irwin Mitchell has signed up to the Menopause Workplace Pledge campaign as it continues to underline its commitment to supporting women of all ages in the workplace.